Joel Marans

I help organizations drive innovation and solve communication challenges through creative uses of technology.

When I'm not fulfilling my duties as a proud papa & husband, I manage marketing design & delivery for Softchoice, one of the largest IT solution providers in North America.

My team is responsible for sharing the Softchoice story through print, digital and social marketing channels.

I also write TheSocialWhat.com, a resource providing practical, tactical social media advice for organizations looking to improve employee and customer relationships using social media.